The guitar thing WORKS, man.

Science says so. Pacific Standard reports on two studies that find guys with guitars really are more attractive:

Across cultures, the research would suggest, male musicians are viewed as promising mating material.

The more recent study, in France, was conducted by a team of researchers led by Nicolas Guéguen of the Universite de Bretagne-Sud, and published in the journal Psychology of Music. It featured a 20-year-old man “previously evaluated as having a high level of physical attractiveness.”

One sunny Saturday afternoon, in the shopping district of a medium-sized French city, this good-looking guy approached 300 young women (aged approximately 18 to 22). He introduced himself, declared “I think you’re really pretty,” and asked for her phone number so they could arrange to have a drink. For one-third of these brief encounters, he was carrying what was clearly a guitar case. For another third, he was holding a sports bag; for the final third, he was empty-handed.

Of course, he got more waaay numbers with the guitar case. But does science report what he did with those numbers at the conclusion of the experiment?

For the Israeli study, published in the journal Letters on Evolutionary Behavioral Science, 100 single female students at Tel Aviv University and Ben Gurion University received a Facebook profile of a single man. It was accompanied by a friendship request, and the message “Hey, what’s up? I like your photo.” For half the women, the profile was accompanied by a photo of the man in question strumming a guitar. The others saw a similar image of the potential “friend,” except there was no musical instrument in sight.

“While only five of the 50 women responded positively to the friendship request that was sent by the profile without a guitar, 14 of the 50 women (28 percent) responded positively to the friendship request that was sent by the profile with the guitar,” noted the research team led by Sigal Tifferet of the Ruppin Academic Center.

Together, these results provide evidence supporting the sexual selection theory of music—the notion that music grew out of early courtship rituals, and is thus strongly related to mating.

Does that seem far-fetched?

Perhaps the most intriguing explanation was given by researchers Vanessa Sluming and John Manning in a much-discussed paper published in 2000. They provided preliminary evidence of a link between musical prowess and prenatal exposure to testosterone.

[via Dr. Levitin]