Yep. Virgin Galactic has announced that it’s sending a reality TV show contestant into space while cameras roll:
“Space Race” is a groundbreaking, elimination competition series where everyday people compete for the ultimate prize – a trip for the winner into space on Virgin Galactic’s SpaceShipTwo for a life-changing experience few people have ever enjoyed, all captured on camera. “Space Race” will have unprecedented access to Virgin Galactic’s home in the state-of-the-art Spaceport America in New Mexico, the departure point and training and preparation center for space flights.
“The scope of this endeavor is so staggering, that it took these two titans to even imagine it,” said Paul Telegdy, President of Alternative and Late Night Programming, NBC Entertainment. “The term ‘trip of a lifetime’ has for once been delivered on! This will be a remarkable experience for anyone who has looked at the night’s sky and dared to dream of Space Flight.”
Sir Richard said, “Virgin Galactic’s mission is to democratize space, eventually making commercial space travel affordable and accessible to all. ‘Space Race’ allows us to extend this opportunity of a lifetime to as many people as possible right at the start of our commercial service – through direct experience and television viewing. All of us at Virgin Galactic and our partner aabar Investments are delighted to be collaborating with NBC and Mark , who is a true pioneer and creative force in television programming.”
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This is a good thing – right?